It should be seen as a learning experience for everyone. What and how people learn is influenced by their existing ideas and culture, therefore it is essential that a clear idea of the NORMS that will shape the way people think and what people believe is developed at the club. The players will have a clear idea of what and how they must contribute to the club and this will be represented on the football pitch. The cultre if developed successfully will provide soloutions when problems arrive .People in general will only learn to do well what they practice doing ( or allowed to practice)*
*In grassroots football it is often the case that kids are coached to win rather than coached how to play the game and longterm development is sacrificed for short term result orientated success.